Skip to Main Content

Program Name

Program Type - BS, BA, BBA, or Minor

Overview

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Proin tortor purus platea sit eu id nisi litora libero. Neque vulputate consequat ac amet augue blandit maximus aliquet congue. Pharetra vestibulum posuere ornare faucibus fusce dictumst orci aenean.

Core Concepts

  • Phasellus fermentum malesuada phasellus netus dictum aenean placerat egestas amet.
  • Ornare taciti semper dolor tristique morbi. Sem leo tincidunt aliquet semper eu lectus scelerisque quis.
  • Sagittis vivamus mollis nisi mollis enim fermentum laoreet.

"The professors at UM always modeled a type of student-centered teaching that made me feel deeply cared for during my time at Montevallo, and it’s the type of care that I bring to my own classrooms as I teach now. "

Degree/Course Requirements

Develop the essential skills every data-informed leader needs: critical thinking, written and oral communication, scientific reasoning, global awareness, and artistic expression.

Build a solid foundation in business principles and management practices to support decision-making through data. Courses include:
  • GB 101 – Survey of Business
  • AC 221 – Principles of Accounting I
  • AC 222 – Principles of Accounting II
  • BL 283 – Legal Environment of Business
  • FI 372 – Business Finance
  • MG 305 – Business Professional Development
  • MG 361 – Principles of Management and Organizational Theory
  • MG 469 – Business Policy
  • MK 351 – Principles of Marketing
  • QM 237 – Data Analytics in Business I
  • QM 238 – Data Analytics in Business II
  • QM 363 – Operations Management

Gain deep expertise in data acquisition, analysis, visualization, and predictive modeling using industry-relevant tools and programming languages. The curriculum is designed to be practical, hands-on, and aligned with employer needs. Courses include:
  • DATA 161 – Data Analytics Foundations
  • DATA 200 – Data Visualization
  • DATA 241 – Programming Foundations for Analytics I
  • DATA 245 – Programming Foundations for Analytics II
  • DATA 348 – Database I
  • DATA 350 – Database II
  • DATA 400 – Applied Machine Learning and AI
  • DATA 450 – Data Analysis & Mining I
  • DATA 451 – Data Analysis & Mining II
  • DATA 455 or DATA 409 – Practicum or Internship in Data Analytics

Customize your degree by exploring areas of personal interest or deepening your expertise in related fields such as Marketing, Finance, Accounting, Management, or … .

Career Opportunities

Career-Ready Graduates

Graduates of the BBA in Data Analytics program will be equipped to:
  • Extract and communicate actionable insights from complex datasets
  • Build and manage data infrastructure for business decision-making
  • Apply ethical and analytical reasoning in diverse professional environments
  • Lead data initiatives across industries such as finance, healthcare, marketing, logistics, and more

Learn About Internships
CDCpic5


Scholarships & Aid

Student Aid

The University of Montevallo Student Aid Office is here to assist UM students and families with the financial aid process. We invite you to review the information provided on our webpages and contact us with questions and for assistance.

Scholarships

All entering freshmen and transfer students admitted to UM by the scholarship priority deadline will be included in the scholarship evaluation for merit-based scholarships. In addition to merit-based awards, scholarships are also available based on financial need, leadership, community service, choice of major, and other miscellaneous criteria.

You may also be interested in:

Discover Your Future in Data Analytics at Montevallo

Contact Staff Name
Staff Role
Montevallo, AL 35115
(205) 665-6400
email@montevallo.edu