Page Title

Overview

Web pages have titles that describe the topic or purpose. Regarding accessibility, titles need to be descriptive and represent the page’s content as accurately as possible. Titles serve multiple functions by aiding users in finding content and orienting themselves. Some of these functions are listed below:

• Titles are mentioned by screen reader technologies
• Titles appear in the window title bar in some browsers
• Titles appear in browsers’ tabs when there are multiple web pages open
• Titles are used in search engine results

Make Page Titles Accessible

In WordPress, the Page Title is the first input field when we create a new page. This title is styled as an H1 heading, so there should be no other H1 tag element in your page. The Title will also appear in the breadcrumbs links section. Be aware that you need to include the same title in the Banner Section(block) so it will render properly for all users.

What to check for?

• Check that there is a title that adequately and briefly describes the content of the page.
• Check that the title is different from other pages on the website, and adequately distinguishes the page from other web pages.

Tips

• Regarding SEO, as a general rule of thumb, the optimum page title length should be between 30 and 60 characters.
• Page titles should be concise, easy to scan, and understandable. Write for your audience first and foremost.
• Best practice is for titles to be “front-loaded” with the important and unique identifying information first.
  For example:
  • Poor titles:
    • Welcome to home page of Awesome Department.
    • Awesome Department | About Us
    • Awesome Department | Contact Us
  • Better page titles:
    • Awesome Department home page
    • About Awesome Department
    • Contact Awesome Department

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